Tuesday, February 9, 2010

iPad for sports addicts?

The CEO of Walt Disney seems to be aligned to his largest shareholder’s latest toy, the “magical and revolutionary product at an unbelievable price.”

The most interesting comment in the AP interview of Bob Iger is the potential of the iPad for couch potatoes — not the geeks but the jocks:

"We find that the iPad has a lot of potential. We think it's a really compelling device. We think it could be a game changer in terms of enabling us to create essentially new forms of content."

"ESPN ScoreCenter, which is a great app on the iPhone, and provides relatively rudimentary information, scores, basically, suddenly we have an opportunity with a platform where you can really make the scores come to life."
This to me is a major opportunity for the iPad — a portable device with hypertext-linked videos.

Of course, that assumes the content provider is willing to deliver the content without Flash. ABC (and ESPN) are willing to do so — and perhaps Hulu will too.

No comments: